Are you looking for a proven way to increase your online business sales? Then adding Amazon Payments Button will do just that by providing your customers with a fast payment method they know and trust. Read on to discover more about how Amazon Payments can boost your online sales, how you can add buttons to your store and what fees you’ll have to pay…
Did you know that Americans spend an average of $8.4 billion on Halloween each year? That’s right, Halloween has become the second most popular US holiday after Christmas. So get into the holiday spirit to boost your business and show customers that you love All Hallows’ Eve as much as they do. Check out these 17 scarily good website marketing ideas for Halloween. Do you…
If you’re inviting a friend to dinner or asking them about the best hotels in New York City, you’re probably doing it through mobile messaging. Nearly two thirds of smartphone owners use messaging more than five times a day to communicate with others.1 And people aren’t limiting their use of messaging to social communications – 65% of consumers say they’d consider using messaging to connect…
How Mother’s Day Rates Against Other Holidays (According to Sales, SEO, and Strategy) According to the National Retail Federation, Mother’s Day is the third largest retail holiday. On average, people spend over 20 million dollars every single year, and not all on candy or flowers. If we equate this per person, it would average out to over $150 each. Mother’s Day appeals to a wide…
Pay-Per-Click or PPC is one of the most effective online advertising and marketing strategies to drive customers to your business. Among the providers of PPC advertising, Google’s Ads is the most widely used platform. If used properly, PPC could bring in a significant number of highly targeted leads that convert into paying customers. What is Pay-Per-Click? Essentially, pay-per-click or PPC, is a way of buying traffic…
You’ve sent out the email invites, put a link on your web site and even made a post on your company blog. That’s plenty of promotion for your upcoming event, right? Not anymore! Lately, I hear more and more event planners becoming increasingly frustrated with event marketing in the web 2.0 landscape. Given the current economy, even savvy event planners are struggling to find sponsors and…
It’s summer in California and who wants to spend time worrying about websites when there is so much else to do? You’ve got Father’s Day, graduations, weddings, and backyard barbeques. But your web marketing strategy can’t wait until September unless you don’t mind letting your competitors steal all your customers! As a web marketing agency, Search Engine Pros develops websites that work hard all…
Oh where, oh where have the corporate bumper stickers gone? It used to be that in the good old days of marketing, not so very long ago, businesses could simply go to any trade show and hand out bumper stickers with their name and corporate logo on them, and that would be about it for any outbound marketing effort. Add on some type of…
Are you marketing your business effectively on Facebook? There are so many ways your company can use social media to build awareness with a target audience. It may seem like Facebook is all about cat videos and selfies, but don’t be fooled. Facebook is a powerful marketing opportunity that can build your business when used properly. One reason for Facebook’s effectiveness is that consumers now want…
The way companies market their products and services has changed over the last decade. To keep up with competitors in your industry, you need to figure out how to use cost-effective online marketing methods. To someone who is just looking at online marketing for the first time, it may appear to be an overwhelming and confusing maze. There are plenty of wrong turns you…
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