Find More Of Your “Star” Customers With Universal App Campaigns
We recently announced that we’ll be moving all Ads app install campaigns to Universal App Campaigns (UAC). Starting on October 16th, all new app install campaigns created in Ads will run on UAC. Existing Search, Display, and YouTube app promo campaigns will stop running on November 15th, so it’s important to start upgrading to UAC as soon as possible. Check out our UAC best practices for more tips on creatives,…