Google Ads: New ways to drive performance with Demand Gen
You can precisely choose where your ads appear across YouTube and Google with channel controls in Demand Gen.
Gemini breaks new ground with a faster model, longer context, AI agents and more
The new Gemini 1.5 Flash model is optimized for speed and efficiency, is highly capable of multimodal reasoning and features our breakthrough long context window.
Grow with Google launches new AI Essentials course to help everyone learn to use AI
Learn from experts at Google and get essential AI skills to boost your productivity with Google AI Essentials, zero experience required Today we’re announcing Google AI Essentials — a self-paced course designed to help people across roles and industries learn AI skills to boost their productivity. No programming skills or other experience required. And to make sure that people from all backgrounds have access to AI…
3 ways merchants can use AI this holiday shopping season
Generative AI is helping retailers around the world approach common challenges in new and creative ways — from improving digital customer service to creating content more efficiently. As we head into the holiday season, here are three ways you can use AI to stand out with shoppers and grow your business. 1. Create a more realistic shopping experience Nearly 80% of online apparel shoppers…
Bard can now connect to your Google apps and services
One of the biggest benefits of Bard, an experiment to collaborate with generative AI, is that it can tailor its responses to exactly what you need. For instance, you could ask Bard to start a trip planning Doc for you and your friends, draft up your online marketplace listing, or help explain a science topic to your kids. And now, Bard is getting even better…
Google’s commitment to advancing bold and responsible AI, together
We’re proud to join with other leading AI companies to jointly commit to advancing responsible practices in the development of artificial intelligence. Today is a milestone in bringing the industry together to ensure that AI helps everyone. These commitments will support efforts by the G7, the OECD, and national governments to maximize AI’s benefits and minimize its risks. We’ve long believed that being bold on AI…
Google Ads: Introducing new AI-powered ad solutions to drive demand
Expand beyond existing customers with lookalike segments
Checks, Google’s AI-powered privacy platform
We’re committed to helping companies build privacy-first digital products. Ensuring that user privacy is protected is essential for building trust with consumers. In fact, a recent McKinsey poll found that… 40% of people have stopped doing business with companies that have violated digital trust. We’ve heard firsthand how time-consuming and costly it is for companies to keep up with evolving regulatory requirements, even with dedicated teams…
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