Press Play On TrueView Video Ads For Performance – Google Best Practices
Source: Official Google Webmasters Blog Video consumption has gone from primetime to ‘all-the-time.’ From teens to adults, people spend as much time watching online videos as they do watching TV. 1
There have never been more opportunities for brands to connect with consumers through the power of video and YouTube. We’ve published a new guide, Press Play on TrueView Video Ads, to help you understand how to optimize TrueView ads to support your performance goals. It touches on topics such as:
- Understanding TrueView ads and how to measure success
- Capturing attention with compelling TrueView ads
- Reaching highly-qualified audiences with YouTube
- Tracking and optimizing video ads
Check out these TrueView video ads best practices to drive more leads or conversions for your business.
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Source: Official Google Webmasters Blog
Don’t have time to manage your Google Ads, configure landing pages and analytics scripts, or worry about which version of your ad generates the best ROI? That’s OK! Search Engine Pros are here to help! Give us a call at 805-627-3255 or contact us online today.