PPC Case Study: Holiday Inn
Holiday Inn Boosts Hotel Bookings With Google Ads
Hotels are always looking for ways to expand their brand, and Google is the perfect advertising platform. With Google Hotel Ads you can advertise your availability or price on search engines in order to get more customers.
Millions of travellers use Google everyday to find places they could stay during holiday trips; whether it’s inspiration or information (or both). Recognizing this, Holiday Inn decided to shift a portion of their marketing budget from traditional to digital, and launched a unique PPC campaign to increase hotel bookings.
Whether you’re a hotel owner trying to fill your rooms or an online travel agent wanting to drive more leads, we make it easier than ever to connect with travelers at scale. Find out how we can help by requesting a free action plan.