How To Showcase Your Events On Google Search
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How To Showcase Your Events On Google Search

It’s officially 2020 and people are starting to make plans for the year ahead. If you produce any type of event, you can help people discover your events with the event search experience on Google. Have a concert or hosting a workshop? Event markup allows people to discover your event when they search for “concerts this weekend” or “workshops near me.” People can also…

Google Analytics And Google Ads: A Powerful Pairing
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Google Analytics And Google Ads: A Powerful Pairing

Today’s customer journey doesn’t follow a standard path—it’s diverse, non-linear, and always evolving. Consumers conduct research about products across a variety of devices—and marketers are looking for ways to deliver experiences that meet consumers’ rising expectations. For many marketers, the solution lies in gaining a deeper understanding of the customer journey. The integration between Google Analytics and Google Ads helps you accomplish this.Once linked…

Get Your Online Marketing Plan Ready For The Holidays
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Get Your Online Marketing Plan Ready For The Holidays

Can you believe it? The holiday season is here, though it seems like 2014 just started. From the team here at Search Engine Pros, we’d like to take a moment to wish you a happy Thanksgiving, and a prosperous and safe holiday season. For the companies out there, you likely know that it’s time that you start planning for holiday marketing. With an economy that…

Why Your Website Strategy Doesn’t Get any ROI
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Why Your Website Strategy Doesn’t Get any ROI

“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” – John Wanamaker Let’s face it – you’re still not happy with the results your website is generating for you. You’ve changed designs, updated copy, and added new photos, but it still doesn’t seem to be gaining any traction. At Search Engine Pros we offer personal and ethical…

How To Make Your Website Sexier
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How To Make Your Website Sexier

Does sex sell? Many marketers think it does. Just ask the editors of Sports Illustrated whether having images of bikini-clad models on their cover helped sell any magazines! Consumers want to be associated with products, services and brands that help them feel good about themselves. Your company may be able to increase its sales by having a website that plays into this need for…

7 Halloween Marketing Tips
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7 Halloween Marketing Tips

Search Engine Pros Halloween Newsletter Personal Note From Founder: Dear Friends, You’ve heard of newsjacking, but are you familiar with holiday-jacking? If it isn’t an official marketing term, it definitely should be. The bigger the holiday, the larger the interest among consumers and the associated volume of search on Google. By effectively targeting your marketing materials to upcoming holidays, you can capture the interest…

Marketing Strategist Taylor Reaume to Speak at Santa Barbara Business Expo
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Marketing Strategist Taylor Reaume to Speak at Santa Barbara Business Expo

NOOZHAWK.COM – SANTA BARBARA, CA – 4/8/2013 – The Santa Barbara Business Expo brings together the brightest local business minds. Attendees will learn about the latest marketing trends, business tools, emerging web technologies and best practices in business. Speakers will provide valuable, practical insight about efficiency, purpose and direction. Local marketing strategist Taylor Reaume is wearing several hats this year as the expo’s website designer, social media…

Are You Wooing Your Customers this Valentine’s Day?
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Are You Wooing Your Customers this Valentine’s Day?

Valentine’s Day is one of our favorite holidays at The Search Engine Pros. V-Day presents a unique opportunity for businesses to get creative with their email and social media promotions. Small efforts can pay off big If you don’t have the time for a full scale digital marketing campaign, the simplest thing you can do is update your Facebook and Twitter status, and wish…

4 Things All Affiliate Marketers Need To Survive Online
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4 Things All Affiliate Marketers Need To Survive Online

Affiliate marketing is one of the hottest growing trends in 2011.  Whether you’re selling stuff and you need sales agents (advertiser), or you’re a power blogger with a sphere of influence (publisher), affiliate marketing find a true win win in the marketing world.   Below are four top tips for affiliate marketers. Align your passions with a profitable niche.  You might have several passions…

Online Advertising Techniques: 7 Biggest Mistakes
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Online Advertising Techniques: 7 Biggest Mistakes

Online advertising techniques are more important than ever. Over 81% of consumers are now making purchasing decisions online and according to a recent study by Comscore Research less than 7% of the websites out there are fully optimized. If you have a good product or service, then generating traffic to your site is a matter of search engine optimization. We offer SEO Services and…