PPC Case Study: I2Verify
I2Verify Uses Google Ads To Increase Website Traffic
Outsourcing employment and wage verification with i2Verify helps companies free up resources so they can focus on core business goals. I2Verify came to us with the goal of increasing website visitor traffic around very specific, exact match keywords.
Recognizing that their customers have a “Lifetime value”, I2Verify invested in a comprehensive Google Ads search / remarketing campaign to keep ads in front of potential prospects. Remarketing is especially powerful for B2B companies, where brand trust is a crucial consideration in the buyers journey.
We developed a white paper strategy, including high touch infographics, 30 second video commercials and 10 highly optimized landing pages. All of the strategies put together helped I2Verify see massive growth in qualified leads.
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