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Content Optimization

In the SEO world, there are several key factors that help you draw an audience to your site such as keywords, videos and images, but nothing beats the power of words – your website content! Quality content is everything! It is a critical element that Google and other search engines are focusing on. In fact, several experts are calling out for “better content – GREAT content.”

There are two things that make content Great: First, aside from being nicely written, content must be in demand. It should provide information that people find very useful, information that answers their queries that drove them to search the internet in the first place. Second, keyword density must be followed. From an SEO perspective, good content is of no use when it is not optimized with keywords. If content is not well optimized, search engines will not rank it high in their listings.

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