Affordable Press Release Service

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Press Releases enhance credibility and traffic levels

It may not seem like it, but once you’ve successfully given your business a web presence, you’ve really only just begun the transition into e-commerce. This is because having a website, much like having a brick-and-mortar store, doesn’t guarantee that customers will know about it. In order to spread the word about your business and its services to potential new customers, you’ll need to disseminate that information – and press releases are one of the best ways to do it. Press releases aren’t new; in fact, they’re one of the oldest forms of media. But coupled with the internet, a press release can be an incredibly effective tool for spreading the word about your business.

We specialize in writing and distributing press releases for our clients. Our service aims to expand the visibility of your online business by submitting press releases to the internet’s most popular news search engines and media portals. In distributing your press release, our team of internet press experts will put together a list of the most relevant media outlets on the web to promote your business. These outlets range from online magazines to daily newspapers, radio stations, and trade magazines.

Our team has the industry experience to know the difference between a successful press release and a press release that will be largely ignored by the media. We understand the industry standards that must be adhered to when constructing a press release, and we only craft press releases that fit those rigid specifications. We’ll make sure that your press release can be found by the relevant keywords and phrases, ensuring that it will generate higher visibility for your business. Furthermore, the high quality of the press releases we distribute will translate into greater credibility for your business, enhancing your business’ profile.

We follow strict guidelines when crafting press releases for our clients:

	We always include the main keywords and phrases in the title of the press release
	We always put added emphasis on the main keywords and phrases in the body of the press release.
	We make expert use of anchor text in links to your website
	We utilize thematic keywords and phrases throughout the entirety of the press release
	At the very least, we always include at least two URLs in the body of the press release and a URL at the end
	We strive to promote your business’ PR feed if one is provided

Many clients are surprised to learn just how powerful and effective anchor text is. Anchor text – the text that is used in a link, e.g. Flower Shops in Houston – is what search engines use to categorize your site. By making the most efficient use of anchor text, press releases can greatly enhance a website’s position in search results.

Why should I allow you to write and distribute my company’s press release?

Our company employs some of the foremost experts in online press distribution. We have been promoting our clients’ businesses through online press release distribution for over two years, and some of our employees have been in the industry for over four years – an eternity when you consider how young the industry is. We understand the structure of the industry and the pace of the process, as well as the standards for writing press releases. The press releases we write are overwhelmingly accepted by the major internet media outlets and broadcast across the web.

It’s important to understand how to craft a professional press release that will be accepted by press organizations, but it’s equally important to understand just how press releases must be submitted. Many companies “blast” their press releases across the internet using automated systems, nearly ensuring that they will be ignored. We submit our press releases manually to our industry contacts to avoid any confusion about spam.

This approach is much more effective and gives our clients an advantage in promoting their businesses. Our clients’ press releases are acknowledged as legitimate press releases 100% of the time.

What’s ironic about our process is that, despite boasting a much higher acceptance rate because of our manual submission practices, we charge far less than our competitors.

Where will you send my press release?

We make use of the entire spectrum of internet press outlets when distributing our clients’ press releases. We will submit your press release to newswire services and information “feeds” such as XML, RSS, and FTP to get your press release to your targeted audience. This approach will put your press release on the desks of nearly 90,000 journalists in more than 20,000 newsrooms across the planet, organized in the way that they prefer.

These services are capable of delivering your press release to some of the largest and best known newspapers, television stations, radio stations, and local news outlets in the world. Some of the media outlets that our clients’ press releases have appeared in are: the New York Times, CBS MarketWatch, Bloomberg, the Los Angeles Times, the AP, Knight Ridder, MSNBC, Hoover’s, Lexis-Nexis, Google News, the Motley Fool, and 100s of others.

We focus on the most sterling brands in media because we know our clients trust our services to expand their business’ online visibility and traffic. The higher profile your press release, the more business your website will produce.

Features of our Press Release products:

	Optimized for organic internet search
	Our press releases are capable of including video clips for no charge
	Your press release may contain high-resolution images
	We can orient your press release to up to 3 unique keywords
	Our press releases are professionally written in a 500-word, industry-standard format
	Press releases specifically tailored to your business and product line
	Our press releases are guaranteed to be approved

Advantages of our Press Release Services:

	Increase your site’s visibility in search engine rankings
	Deliver targeted, keyword-specific traffic to your website
	Publish one-way, incoming links to your website
	Increase sales through product and brand visibility
	Increases the number of pages available to be crawled by the major search engines
	Increased link popularity, leading to a whole host of benefits: brand recognition, site traffic, and sales